HOW PLAYTER MAKES INSTANT CREDIT DECISIONS TO SCALE SUSTAINABLY WITH WISERFUNDING AND CODAT
“I don’t think our business would be around 5 years ago if it weren’t for the technology that Wiserfunding and Codat provide. They help give us the speed and accuracy we need to win business and scale very quickly, and it goes beyond technology – Wiserfunding are experts in SME credit risk and underwriting. They have provided support at every turn as we continue to scale. We get the data we need in 15 seconds, data that banks and credit bureaus simply don’t access, and the integration with our credit analytics enables us to make good, fast lending decisions. Wiserfunding and Codat have been invaluable to our growth.”
Objectives
Playter needed a solution that:
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Instantly screens SMEs for creditworthiness based on a simple online application |
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Provides a holistic, single customer view of credit factors to power underwriting decisions and internal operations |
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Continuously monitor credit changes to update loss provisions, manage distressed debt, and calibrate underwriting policies |
SITUATION
For years, Logoipsum manually tracked marketing metrics using Excel, Google sheets, and complex macros
SITUATION
For years, Logoipsum manually tracked marketing metrics using Excel, Google sheets, and complex macros
SITUATION
For years, Logoipsum manually tracked marketing metrics using Excel, Google sheets, and complex macros
SITUATION
For years, Logoipsum manually tracked marketing metrics using Excel, Google sheets, and complex macros
SITUATION
For years, Logoipsum manually tracked marketing metrics using Excel, Google sheets, and complex macros
SITUATION
For years, Logoipsum manually tracked marketing metrics using Excel, Google sheets, and complex macros
The Challenges
Scalability
Efficiency
Alternative corporate credit screening tools did not provide enough data or granularity and were too costly and time-intensive to scale.
Accurate Assessments
Rather than looking at transactions at the point of purchase, Playter evaluates the SME’s creditworthiness as a single entity. This allows them to better understand liabilities against income and cash flow. However, to do so, Playter required a proven credit risk analytics solution that analysed financial and risk across all fundamental business metrics.
The Solution
Speed to value
Growing the pie
Optimising margins.
Management account data powered by Codat
Changing the game
WHO ARE PLAYTER?
Playter is a B2B Buy Now, Pay Later (BNPL) solution that empowers small and medium enterprises (SMEs) to take control of their cashflow through fast, flexible funding to spread their invoice across 6 or 12 monthly installments. Playter’s vision is to accelerate its customers’ growth by bringing the speed and flexibility of BNPL to startups and small businesses.
As a high-growth startup, Playter grew turnover 20x and raised over £55m in the last 9 months.
Over 200,000 small businesses have spent £4 billion on their Capital on Tap Business Credit Cards across the US and UK.
Playter is a B2B Buy Now, Pay Later (BNPL) solution that empowers small and medium enterprises (SMEs) to take control of their cashflow through fast, flexible funding to spread their invoice across 6 or 12 monthly installments.
Playter’s vision is to accelerate its customers’ growth by bringing the speed and flexibility of BNPL to startups and small businesses. As a high-growth startup, Playter grew turnover 20x and raised over £55m in the last 9 months.